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Benefits of Content Dynamics

We help get your content - text, images, PDFs, raw data, links and more - from your old system to new platform. This of deploying a new CMS or portal platform is often overlooked, sometimes unanticipated or mistakenly thought to be part of the new system itself. But older content, much of it created in the days before any of the requirements for the new platforms were defined, needs the attention and detailed examination of an experienced content migration team. This is what Content Dynamics offers its clients:

Speed and Accuracy
Our mission is to help speed your content migration project through the pipeline quickly and painlessly, with more accuracy and tighter controls than any mere automated tool could provide.

Our Expertise and Experience is Your Edge
Content Dynamics understands the hidden complexities of content migration, a critical step in the process of adopting a new CMS or portal platform - or any department, division or corporate-wide data consolidation effort. Maintaining current site or repository operations while preparing legacy content for a new platform can be daunting for those who are also tasked with learning the new environment and developing the next generation site taxonomy and architecture.

By definition, most migrations of older content to new systems fall on the shoulders of those who have never had to undertake such a project before. The majority of today's content creators and content managers simply have skill sets in areas other than migration. It is a necessary process but one which most content managers have never faced before.

Content Dynamics Migration Suite

  • Inventory - Establish the scope of content to be migrated through the creation of a comprehensive inventory of existing content files, including validating links to required scripts, linked images, multi-media files and any external processes necessary for proper page/platform rendering and identifying dead or missing documents.


  • New Business and Content Rules - We work with you to develop rules and guidelines to apply to existing content in its current and future forms.


  • Migration Preparation - Content Dynamics' configures their custom editorial interface to support the specific metadata requirements of your project.


  • Content Transformation - Enhance existing content through the consistent application of page-specific powerful, well-defined metadata tags.


  • Editorial Review - We provide experienced content editors for hands-on, real-time editorial quality assurance throughout the transformation phases.


  • Link Reorientation - We transform all links to be consistent and functional for the new target platform.


  • Format Conversions (XML/XSLT) - We consolidate heterogeneous, semi-structured and multi-format content into XML/XHTML/XSL or any similar standard format that your CMS or ECM system demands.


  • Web-Based Client Approval - Clients have web access to an interactive and iterative review center for the project, allowing for quick, easy approval and management of feedback.

The Iterative Feedback Loop
We work concurrently with your in-house project team and/or any vendor or integrator teams responsible for the installation, configuration and training on your new CMS/portal or enterprise software environment. We function in a supporting role to those internal or external teams. Content Dynamics focuses on preparing existing content for new layouts, templates, tagging schemas, business rules and metadata attributes - anything your team has incorporated into the redesigned specifications for your next generation platform.

Our experience in your content transition phase helps eliminate the "risks of the unknown" in moving your content from your existing to your new system. Our combination of content inventory procedures, template structuring and experienced project team handles the necessary but resource-intensive tasks that can bog down or mystify even the most experienced site developers or data repository professionals with additional and unanticipated transitory "Gotcha's" that only surface during a content migration project. We've seen them - we know them - and we know how to handle them.

The contingencies and unknowns for teams new to large-scale content migration can bring mission-critical projects to a grinding halt, resulting in missed dates, reassignment of key internal resources, delay of launch dates and - worst case - lost business opportunities and budget overruns.

Speed - accuracy - experience - peace of mind - and the knowledge that a professional group of content migration experts is part of your team - that's the difference between "going it alone" or "getting by" with the promise of a tool...and the confidence and efficiencies of choosing Content Dynamics as your content migration partner.


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